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Halloween; Hollywood & Highland

Integrated Visions Productions collaborated with City Eventions to produce a projection mapping event at The Hollywood and Highland Center in Hollywood, CA to celebrate Halloween 2010. The centerpiece of the H&H complex is a massive three-story courtyard. The centerpiece of the courtyard is a 12-story arch inspired by the Babylon scene from the D.W. Griffith film Intolerance. IVP used 5 high-powered projectors to map Halloween themed projections onto the massive arch and the surrounding courtyard to create an immersive video mapping experience for people passing thru the courtyard. To help draw crowds of people from Hollywood Blvd into the courtyard, City Eventions staged flash mob dances to Michael Jackson’s Thriller. Once people were in the courtyard, they were amazed by the immersive video mapped projections. Through the use of projection technology, IVP transformed the H&H center into a haunted mansion with ghosts emerging from the windows and blood pouring down the walls. The projections also referenced the more playful side of Halloween with flying saucers flying around the courtyard blasting lasers along the way.